news
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30/01/2012
For freedom loving people: fpm design agency designs new VACUUM Ranger freeride ski boots for Fischer Sports -
01/01/2012
Design from fpm opens the door into the digital writing world for Schwan Stabilo -
01/12/2011
fpm wins first place at the "Kulturplakat 2011" [Cultural Poster 2011] competition -
02/11/2011
CURVES Magazine - Awarded with IF Communication Design Award 2012 and winner of GUTE GESTALTUNG 12 -
13/10/2011
Wheeler Katalog 2012 -
11/04/2011
IF Product Design Award 2011 for Interroll control module -
31/01/2011
4xIF Communication Design Award 2011 -
26/01/2011
Design for the revolutionary Fischer Vacuum ski boot -
20/10/2010
Marco Polo Business Traveler
20/10/2010
fpm designs the "MARCO POLO Business Traveler", the first travel guide for business travellers by MAIRDUMONT.
The fpm (Factor Product München) design company developed the design for the first travel guide especially for business travellers on behalf of the MAIRDUMONT publishing company. Apart from the graphic design, fpm also took over the role of concept provider for the product.
Besides general information on the destination, the MARCO POLO Business Traveler mainly addresses the issues of business travellers. Which restaurants are suitable for business dinners or meetings? Where can I hire a morning suit or video projector? Where can I find a suitable jogging route to workout? The "Speedsightseeing" section offers a compact city tour.
"Whilst establishing the concept, the focus was initially the needs of business travellers. What information do I need when travelling? Here we were able to draw on our own experiences and conducted observations and surveys with users", says Stefan Bogner, Managing Partner at fpm, responsible for Communication Design.
The city guide's style and format is based on the well-known MARCO POLO series. However, the design is more subtle and factual. All content is provided clearly and factually to efficiently inform the user. There is a reason why the classic book format has been kept though: The travel guide will be a tangible and appealing reference book in today's transient digital world.
The MARCO POLO Business Traveler is being published in October 2010 in cooperation with the Frankfurter Allgemeine Zeitung. The first issue will initially cover the most important German cities Berlin, Hamburg, Munich, Cologne, Frankfurt and Düsseldorf.